There are some questions an hour (or two) can answer.

The Catalyst Session — a focused working hour with a senior advisor, for the moments that need clarity, not more time.

Bring us the question that's been feeling important but unclear. The decision you've been carrying. The flagship event four months out that isn't quite landing. The transition you can't quite map. The launch that needs sharper sequencing before you commit.

We bring eighteen+ plus years of senior advisory across Fortune 500, government, global nonprofits, and 250+ campaigns and events that have moved millions. With a combined experience of 150+years.

You leave with three to five clear next moves, the gaps named, the resources to act, and a written roadmap in your inbox within 72 hours.

One to two hours. A senior advisor.

A roadmap that earns its way.

One Dedicated Session.
One Senior Advisor.

The Catalyst Session is built for two kinds of inflection moments. Choose the focus that matches where you are and need.

The Strategy Hour

For founders, business owners, and leaders in transition — the people building something new, leaving something behind, or trying to figure out what comes next. Whether you're starting from a blank page, navigating a leadership change, deciding whether to pivot or persist, or holding the question "what do I do next, and in what order?" — this hour is built for you. We help you turn the noise of possibility into a clear, sequenced path forward.

The Events & Experience Hour

For event leaders, marketing teams, and organizations producing flagship moments.

Annual summits. Donor experiences. Investor weekends. Product launches. Galas. Bring us your event — at any stage of planning — and we'll surface what your team is too close to see, and what would meaningfully elevate the attendee experience and maximize your ROI.

Same advisors. Same structure. Same deliverable. Different expertise applied.

Meet Our Founder

Suzanna Hendricks is the founder of Hendricks & Co. and the senior advisor leading every Catalyst Session. Across seventeen years, she has produced large scale flagship gatherings, led organizations through inflection points, and helped produce $100M+ in impact — including work with International Justice Mission, Salesforce.org, KONY 2012, and a State Governor's statewide initiative. She partners with founders, executives, and leaders building things that matter — and brings that pattern recognition to your specific question.

Two Formats. Same Rigor.

Same senior advisor. Same deliverable framework. The difference is the terrain to cover.

60-Minute Catalyst Session
$275.00
One time

A single, focused strategic question or a clearly defined event audit. One leader, one decision, one hour.

90-Minute Catalyst Session
$700.00
One time

Layered situations with multiple variables — a launch with several moving pieces, a transition with stakeholder dynamics, an event with multiple components.

What’s Included With Your Session

Six elements designed to turn one hour into thirty days of clarity.


A short form 48 hours before we meet, so we arrive prepared.

01 Pre Session Intake


02 A Focused Working Session

Sixty or ninety minutes with Suzanna Hendricks and, where relevant, another senior H&Co. advisor. We hold the strategic frame; you hold the context.


03 Three to Five Next Moves

The highest-leverage adjustments you can make in the next 30 days, prioritized for impact.


04 Gap & Risk Assessment

What's not yet in place that needs to be — and what to watch for.


The frameworks, vendors, tools, and references that map to the recommendations.

05 Resources & Best Practice


Delivered within 72 hours, in writing, ready to share with your team.

06 One-Page Roadmap

By the end, you'll have clarity on what to double down on, what to stop, where the next 30–60 days need to focus, and what the concrete next step is.

This is how fog turns into a roadmap — and momentum becomes possible.

Is This the Right Fit?

Book a Session if you want: a senior advisor's focused hour, a written roadmap you can act on within 30 days, and strategic proximity without dependency or scope creep.

Book something else if you want: executive coaching, life coaching, or therapy (we respect all three — this isn't any of them) — a discovery call or workshop; strategy created for you instead of with you; or the deeper, team-based work of The Catalyst Intensive.

  • "We called Suzanna with a near-impossible event: 150 people to Florida for a rocket launch with three weeks to spare. Her team executed without a hitch. Massive ROI in team, client, and investor engagement. We couldn't recommend her more."

    —Liz Coufal, Co-Founder of Valkryie

  • "The most engaging and energizing strategy meeting our board members had participated in. I always look forward to leveraging Suzanna's creativity, organizational insight, and vision."

    —Waverly Ann Harris, CEO, Friends Life Community

Get started today.